COUP is the indie apparel label of Elektra, an inspired ’07 FIT fashion design graduate with a silkscreen printing addiction, a passion for entrepreneurship, and an insatiable appetite for urban design. As a one-woman design studio, Elektra hand-prints and packages every order with the utmost attention to detail.

Elektra is:
-a Smithie (‘99)
-the daughter of three generations of professional fine artists (her parents met while working at the MOMA)
-the winner of the 2007 FIT Daniel Vosovic Critic’s Award for Current Scene and Eveningwear fashion
-a Returned Peace Corps business volunteer to West Africa
-a former Rotary World Peace Fellow to Japan for grad school
-a lover of horses, scenic views, downhill skiing, Cirque du Soleil, fine arts, yummy ethnic cuisine, cupcakes, live jazz, international travel, graffiti & collage, Indian chai & Thai iced tea, delicious sleep, foreign films & languages, fair trade, philanthropy, artisanry, social entrepreneurship, and anything handmade that is authentic and thus has a story to tell.

CELEBRITY SIGHTINGS:

-December 17, 2011: Tom Colicchio, head judge on Top Chef, buys Lettuce Turnip the Beet shirt for son Dante in SoHo, NYC
-November 13, 2011: parents of Meredith Koop, stylist to Michelle Obama, buy Lettuce Turnip The Beet shirts for their daughter in SoHo, NYC
-October 19, 2011: Rich + Tone Talauega, choreographers to Chris Brown & Madonna, wear shirts at World Dance Awards 2011
-October 16, 2011: Claire Danes buys Lettuce Turnip The Beet shirt in SoHo, NYC
-September 8, 2011: Sam Ronson and Ali Hewson receive Lettuce Turnip the Beet tank at Macy’s Fashion Night Out
-October 30, 2010: Madonna wears new ENJOY NEW YORK CITY shirt in NYC
-June 27, 2010: Rich Talauega, choreographer for Chris Brown’s Michael Jackson tribute, wears MJ tribute shirt at 2010 BET Awards
-April 2010: Sarah Jessica Parker orders custom ooak apparel and art
-April 9, 2010: Adam Lambert receives Alexander McQueen tribute shirt at concert
-July 18, 2009: Zindzi, daughter of Nelson Mandela, buys Obama and MJ shirts at Radio City Music Hall’s “Mandela Day” tribute & orders custom apparel for Nelson Mandela
-July 8, 2009: Trey Songz wears Michael Jackson tribute shirt on BET Network’s 106 & Park
-June 19, 2009: Madonna wears RIDE shirt in NYC and London
-October 21, 2008: Rich + Tone wear Obama wings tshirt on Dancing with the Stars
-October 18, 2008: Madonna wears black Obama wings track jacket in NYC
-October 2008: Scott Shriner, bassist for Weezer, wears 3 different Obama shirts while on tour
-September 1, 2008: Madonna wears Obama tshirt in London
-August 2008: Charles Oakley, NY Knicks, orders Obama burnout tee
-August 2008: Madonna wears ‘Obama wings’ tshirt at sound check for upcoming concert

All Content © 2006-2012 EPG. All Rights Reserved. Elektra™ 2011. Lettuce Turnip The Beet™ 2011.

COUP is the indie apparel label of Elektra, an inspired ’07 FIT fashion design graduate with a silkscreen printing addiction, a passion for entrepreneurship, and an insatiable appetite for urban design. As a one-woman design studio, Elektra hand-prints and packages every order with the utmost at... show more »